Real Lions Don't Shave

This balm has been carefully made to enhance your beard's life.
We have designed this to not only relieve beard itch, but to make you smell amazing!
One of our slogans is "It's what she wants!" and I believe this. We as men want the person kissing us to enjoy themselves and unlike some other brands our beard products don't smell solely of cedar wood... "Who wants to smell like a mens public toilet?!"

Part of your routine as soon as you have showered is to massage a pea size amount into your finger tips until the balm is soft and translucent , then massage deep into your beard to the skin. Brush your beard through with your hair dryer and style!